Your Revenues Rock!
Why the Surge of Social Media?
"Has adding Twitter and the Facebook Fan Page become the new 'Website' for your business?"
H
ow may we apply a never-changing principle that guarantees your marketing effectiveness? Hint: it's all about honor...the heart of how you treat people. Period.
W
hat is today's means for getting YOUR message to your target audience in a powerful, blazing EFFECTIVE way? Hint: it has to do with the Internet. Could it involve new meanings for the word website?
The effect: when you get it right, you stick out because few do.
but only businesses who embrace it thrive.
It's what we are about. It's why you need us on your team. Let's talk. Let's
learn the specifics of your one-of-a-kind operation. Let's determine how you
can exploit today's ever-changing tools in a never-changing way; how you
can get moving as never before.
"Your Revenues Rock!"
I
t's like someone blasted your "word-of-mouth" advertising INTO ORBIT. As you execute strategies that harness the power of honor-based social media...well, the buzz becomes deafening! Effect number one: The effect of honor-based social media :a bridge.
P
eople who have never met you before feel like they have. Your story about yourself, your people and your customers' excitement about your services and products give your business a face people can know and trust, not just a brand. Effect number two: The effect of a relational website: a bridge .
T
he encounters people experience when they come in, is entirely unforgettable. You and your staff have a coach ...you say and
do what you do in a completely intentional way.
Effect number three: The effect of relational coaching :a bridge. (Not a specific service of The j3 Effect, but we will connect you.)
"Why the Surge of Social Media?"
t is simply this: the place people put their trust is changing.
Trust has always been the life force of successful enterprise marketing. What I say next you won't hear much because few people see it yet. For years, people have placed their trust in a brand. Marketing agencies were Brand Aids. Today, more and more, people place their trust in a face. Therefore, Facebook rages with success. The country is bonkers over "Undercover Boss."
It plays out in two ways.
1. Sandra asks for and trusts the recommendations of her friends on hundreds of different social networks, the largest being Facebook.
2. Sam trusts a company where the CEO will show his face. Today, Sam, for reasons we don't fully understand, still wants professionalism but he wants professionalism with a face he can trust.
To market well, show your face. To show your face, tell stories. To build relationships, have fan-centered conversations. The prominent new platforms that let you do that in the public space are called Twitter and Fan Page.
Home...
Meet Johnny WyattJ3
