Social Media Revenue Generation – not a quick fix, but the right fix

Professor Wiggins had just started the day’s lecture on Social Media revenue generation. Mid sentence, one of those on-the-spot ideas struck his mind. After gazing out the window for a moment, he turned to his class and lecture-whispered, “Social Media works like a relationship orchard for your business.”  Social Media Revenue Generation can work for […]

Why Your Business Needs Facebook

Between classes, Wiggins took a  break in the shady courtyard that graces the East side of  the School of Business. A few students gathered around. They wanted to hear more about why your business needs Facebook. “OK, I’m going to tell you something I believe is true, even though I can’t prove it. Sally, the […]